Meet Cassidy: Designing Digital Experiences That Drive Engagement
About Me
Hi, I’m Cassidy Voorhees-Hiland, a passionate UX/UI designer dedicated to crafting beautiful, intuitive digital experiences that make a real impact. Originally from sunny Florida, I’ve now made the Twin Cities my home.
My approach to web design is all about balance—creating websites that are as visually stunning as they are functional. I believe great design should feel effortless, guiding users seamlessly while reflecting the unique personality of each brand. Whether I’m working on a fresh website for a new business or refining a custom interface for an established brand, my goal is always the same: to help businesses connect with their audience in meaningful, impactful ways.
Let’s work together to bring your vision to life through thoughtful design that not only looks great but also drives real results.
What I do:
User-Centered Design: I specialize in designing websites that prioritize the needs and behaviors of users, ensuring a smooth and engaging online experience.
UI/UX Best Practices: From wireframes to prototypes, I stay on top of the latest design trends and best practices to create digital experiences that are both visually appealing and highly functional.
Conversion-Focused Design: I combine striking visuals with smart, strategic layouts to help businesses boost engagement and turn visitors into loyal customers.
A Bit More About Me
When I’m not designing, you’ll likely find me exploring my love for tea—currently on my journey to becoming a certified tea sommelier! My Florida roots and passion for travel have fueled my creativity, leading me to co-found a coffee shop in the Republic of Georgia. This project allowed me to combine my love for culture, creativity, and entrepreneurship in a way that influences how I approach design—always with an eye toward creating meaningful, balanced experiences.
Let's Collaborate!
I’m always excited to work with businesses that are ready to create impactful, user-friendly websites. Whether you need a full website redesign or a custom user interface, I’m here to help you bring your vision to life. Let’s collaborate to create something that not only looks great but also engages your audience and drives results!
